How to save time when you’re marketing your business
When it comes to marketing your business one of the biggest problems for a lot of people is finding the time to do it.
There was a reason why you set up your own business and you want to spend as much time as you can doing that stuff – not having to market. But your marketing doesn’t have to be a time drain. Look out for my three time saving tips – you’ll be well on your way to freeing up your time so you can do more of what you love.
No 1 – Take time to plan
Taking the time to plan will make sure that your marketing is most effective. Before you start diving in at the deep end, take stock of what you have in terms of your marketing resources. List where you have a social presence (Facebook, Twitter, LinkedIn) if you’re using an email newsletter make a note of that and list any blogs and websites associated with your business.
Then figure out exactly what you want your marketing to achieve. It will most likely be different for all of the channels that you have, but if you have it written down and write down a few steps towards how you will achieve that, you’ll be on your way to marketing success.
Look out for Tip 2 – coming soon
Jackie Groundsell is known as the queen of women's business networking lunches - the Connector. She supports thousands of small business owners through her events and lunch-time meetings